You, me, and Gwen Stefani
There have always been sites that allow you to configure products the way you like them. One of my favorites is Timbuk2’s Bag Builder. There are also the standard sites like CafePress, Zazzle, or Mpix, that allow you to make products like prints, books, and shirts from your own media.
Well, why can’t I create my own tour-book keepsake that has Gwen Stefani’s professionally-captured promotional pictures mingled in with my own photos from the show that I went to. This is exactly what I have been looking for.
It is fun to see how user-generated content is making its way into mainstream products that are typically pre-configured to be the same for everyone. With the cost of on-demand printing of both photographic and press products decreasing, having customized products on this level is becoming less of a barrier. I wonder if we’ll start seeing kiosks at concerts that allow you to insert your flash memory card from your camera so that you can configure and print your tourbook before you go home. I would be all over that. No doubt.
2 Responses to “You, me, and Gwen Stefani”
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I wonder if all artists will get over the “oh no, you’re going to take a picture and make a million dollars off me and I won’t get a cut” hysteria. I saw a bouncer come and take batteries out of these little crappy “no way is that guy going to get a picture worth a flip” cameras when I saw Tool… “band policy sir”.
I think that artists will learn to accept this over time and the smart ones will embrace their users capturing these events as it is one of the best marketing tools you can ask for. The Beastie Boys get it: http://www.imdb.com/title/tt0488953/